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9 Surprising Psychological Traits Behind Superior Chairside Manner

A patient chooses your dental practice for two reasons: expertise and trustworthiness. However, if your chairside manner stinks, they’ll see you as just another dentist, not their dentist. Up to 70 percent of new dental patients come from referrals. While your expertise brings patients to your door, your chairside manner determines whether they stay—and whether

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10 Things Patients Value Most in a Dental Practice

Imagine how quickly trust dissolves when a patient suspects your practice might have exposed them to a life-altering virus. HIV and equal care for all—regardless of their HIV status—is a controversial topic, but a patient is well within their rights to sue if they contract HIV—and can prove they contracted it in your practice—due to

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10 Tips for Writing a Dental Blog to 10x Your Revenue

Imagine reaching hundreds or even thousands of potential patients who are searching for answers online. They’re not just Googling “dentist near me.” They want to know things like “How to relieve tooth pain” or “What does Invisalign cost?” And when your dental blog pops up with the answers? That’s when you’re the first name they

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