Category Archives: Patient Retention and ROI

9 Surprising Psychological Traits Behind Superior Chairside Manner

A patient chooses your dental practice for two reasons: expertise and trustworthiness. However, if your chairside manner stinks, they’ll see you as just another dentist, not their dentist. Up to 70 percent of new dental patients come from referrals. While your expertise brings patients to your door, your chairside manner determines whether they stay—and whether

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